Visualization

YLB produces high-quality visual assets that help lighting brands communicate with greater clarity, consistency, and impact. From product renderings and motion graphics to photography and video production, every asset is designed to strengthen brand perception and support ongoing marketing efforts.

Text or Graphic

Data

2360+

Total Hours Watched
Did you know?

Viewer Retention Rate

Viewers retain 95% of a message when watching a video, compared to 10% when reading it in text.

Illuminating Solutions

If You Can Imagine It, We Can Bring It To Life

Photography

very great brand needs high-quality photography to establish credibility and build a cohesive identity. Whether it’s factory or studio photography, we curate compelling and creative images to help you stand out.

  • In-house studio for product photography
  • Facility visits to gather content from your team and processes
  • Creative photoshoots to shine on social media and beyond

Videography

There’s no better way to tell your story than to show it. Combining eye-catching motion with captivating sound helps your audience create a lasting memory of your brand.

  • Unique brand-defining films
  • Product highlights, tutorials, and explanations
  • Showcase installation and manufacturing processes

3D Rendering

We curate and render imaginative yet realistic application and product images and animations quickly and effectively, actively gathering feedback to meet your expectations.

  • Highlight product design details and features
  • Visual displays of products within an application
  • Informative imagery to relate key product performance

Audio Engineering

Professional voice-over, narration, and sound design elevate content through expertly crafted audio backed by years of creative and musical experience.

  • Voiceover and narration
  • Background music editing
  • Product audio recording

Motion Graphics

Animated design is one of the most effective ways to enhance your marketing campaigns to clearly and artfully convey your intended message.

  • Informational social content
  • Brand storytelling
  • Product explanation videos

Creative Direction

Creative direction, visual storyboards, concept development, and visualization expertise come together to produce content aligned with your brand, audience, and business goals.

  • Market analysis and project planning
  • Storyboarding and scriptwriting
  • Set building and design

What to Expect

Placeholder Image

Pre-Production

Every successful project starts with a clear vision. Through storyboarding, ideation, scriptwriting, and asset planning, we establish the creative direction, messaging, and strategy needed to execute with confidence and clarity.

Production

This is where ideas take shape. From product videos and photography to renderings and motion graphics, we capture and create the visual content needed to effectively communicate your story.

Post-Production

With production complete, we organize, edit, and refine every asset to ensure cohesive storytelling, polished visuals, and messaging that aligns with your brand and project goals.

Revisions

We work closely with you to fine-tune every detail, ensuring the final deliverable reflects your vision, strengthens your brand, and meets the highest creative standards.

“Everyone on our design team touched this project – graphic design, web, and photography. It was so much fun collaborating to refresh a legacy brand.”

Abby Bougher
Web Developer, Your Lighting Brand

“Our diverse lighting community is incredible and critical for fostering creativity. When lighting professionals from different backgrounds come together, we discover opportunities where we can learn from one another; that connection sparks innovation, which drives the industry forward.”

Jonathan Ayala
Co-founder & Principal, Your Lighting Brand and The Lighting Exchange

“…This project is more than marketing; it is an authentic tribute to our manufacturing roots and our commitment to American craftsmanship. YLB didn’t just tell our story; they brought it to life with honesty and integrity.”

Dan Cuñado
Founder & President, Vista Professional Outdoor Lighting

“… You (YLB) actually knew the lighting industry, you knew the lighting players, and you knew what we did & what we were trying to accomplish, making it easy for me and my team.”

Rob Drago
Vice President, Holophane – AEL Product Market

“The final product is the result of thoughtful listening, strong collaboration, and a deep understanding of who we are...”

Derek Breneol
Co-Founder, GLLS

“This was a complete team solution. Every discipline within YLB’s Design & Marketing Studio influenced the final product, from our social media team to our visualizations team. This type of design collaboration, layered with our strategic knowledge of the lighting industry, makes us special.”

Rob Hilbert
Co-Founder and Principal, YLB

Need-To-Know Details

Question One?

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Question Two?

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Question Three?

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Question Four?

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.

Ready To Start Your Project With Us?

Get In Touch